The only noticeable differences in this near-future is the amplified influence of Chinese cultural and the divide between rich and poor having widened significantly. We follow four bourgeois Muscovites perched at the very top of the social economic ladder. One is a wealthy customs officer who patrols the new superhighway which connects east with west - one long stretch of road leading from Guangzhou to Paris. There's a successful television presenter whose off-the-wall cookery show mixes light hearted entertainment with a perverse satirical twist. The remaining players are a husband and wife whose relationship has begun to strain despite their relatively comfortable lifestyles.
Further hindered by a collection of thoroughly unlikeable protagonists who lack any redeeming characteristics, Target's contemplation on natural human behaviour becomes difficult to immerse yourself in due to a distinct lack of any emotional connection to these philandering, irresponsible, elitist socialites. There sickening obsession with physical appearances and status is only amplified by their insistence on reciting quotes from Lermintov poems to each other - an incredibly irritating facet of a film which positively revels in pretentiousness.
The film's overly-complicated, hideously long and mind numbingly incoherent narrative utterly lacks any tension or intrigue. When events finally begin to heat up, these 'action-packed' moments are so horrifically misogynistic that any dramatic effect intended is diluted by the morally repugnant and needlessly graphic violence we encounter. There's no question that Target looks fantastic and has all the elements required of a great science fiction film, yet it ultimately fails to combine its multitude of cinematic ingredients into something remotely watchable. Zeldovich's film is to be admired for its ambition but the indulgent, tedious and pretentious approach it takes is totally inexcusable.
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