Or could we be about to witness the return of a Gigan, Mothra or Rodan? Giving the realist, Monsters-eque footage revealed so far, the latter hypothesis would appear unlikely. We begin with a crack team of soldiers (leading man Aaron Taylor-Johnson among them) diving through the clouds towards the remnants of a ruined city (London, perhaps?) before an enormous mass lurches out from the smouldering rubble below. We then get some choice glimpses of the film's other key human players - including Sally Hawkins, David Strathairn and Ken Watanabe - before our chief antagonist announces himself with one almighty guttural roar.
It's difficult to think of too many monster movies released outside of Hollywood's Golden Age with an ensemble cast to rival that of Edwards' here. Even more promising is the darker tone that appears to have been adopted, with death as well as destruction clearly wreaked by this most terrible of lizards (bodies strewn next to a crushed train being just one example). Taylor-Johnson may still have his naysayers outside of the Kick-Ass franchise, but it's almost certainly the titular leviathan itself - as well as his new British master - that will draw back in those disheartened by Roland Emmerich's disastrous, US-centric disaster epic.
Gareth Edwards' Godzilla revival is released in UK cinemas on 16 May, 2014, in both 2D and 3D formats.